Nagindas Khandwala College for Bachelors Degree in Sports Management

BBA (Hons.) in Sports Management

Duration - 3 Years
Eligibility - Eligibility: 12th or equivalent from recognised Board

BBA(Hons.) in Sports Management is the best course to kickstart one’s career in the Sports Industry. It is a comprehensive course that prepares students for the myriad responsibilities of the sports management profession in the 21st century. This course focuses on creating a strong knowledge base with the application of theory, principles, and practices of business in the sports industry. Sports Management graduates will acquire industry knowledge, relevant practical exposure and the right set of technical skills to pursue careers in sports marketing, facility and sports event management, leadership, financial management in sports, etc.

Students will get to learn through classroom sessions as well as practical experiences. Through practical training, internships and placements, we offer diverse opportunities to our students in various industries of Marketing, Advertising and Public Relations, Finance, Law, etc. related to Sports Industry.


Semester - I

1.1 Fundamentals of Sports & New Age Dynamics
1.2 Leadership Principles in Sports
1.3 Principles of Management
1.4 Business Economics
1.5 Business Communication & Soft Skills
1.6 Functional English
1.7 Personality Development

Semester - II

2.1 Management of Sports Leagues & Teams
2.2 Sports Facilities Planning & Management
2.3 Sports Equipment & Technology Management
2.4 Human Resource Management
2.5 Marketing Management
2.6 Practical Training/Internship
2.7 Yoga & Ethics

Semester - III

3.1 Sports & Entertainment Marketing
3.2 Sports Funding & Financial Management
3.3 Sports Media, Broadcasting & Journalism
3.4 Sports Event Management
3.5 PR, Sponsorship & Advertising in Sports
3.6 Professional Industry Engagement (Training)
3.7 Selling Skills

Semester - IV

4.1 Sports Law & Risk Management
4.2 Global Sports Tourism
4.3 Sports Health & Nutrition
4.4 Sports Psychology
4.5 Brand Management
4.6 Work Based Learning Route (Internship)
4.7 Environmental Studies

Semester - V

5.1 Media Management
5.2 Ethics & Governance
5.3 Entrepreneurship & Project Management
5.4 International Sports Management
5.5 Sports Training & Tactics
5.6 Advanced Practical Sports Management (Internship)
5.7 Effective Presentation Skills

Semester - VI

6.1 Soft Skills & Personality Development
6.2 Case Studies
6.3 Sports & Allied Industry Research
6.4 Management of Adaptive Sports
6.5 Capstone Projectt
6.6 Human Rights & Indian Constitutions

"NEST Academy of Sport Management", is not a 'University' and 'not affiliated to a university' and hence, is not empowered to conduct any degree courses or admit the students for the same.