Academic Philosophy

Our courses have been conceptualized in accordance with the following eight core principles:

INNOVATIVE

We provide relevant and up-to-date curricula, one that is abreast with the developments of the Sports Management Industry.

INTERESTING

We maintain our students’ curiosity and interest levels; our education system is designed with an optimal mix of theoretical and practical concepts.

INDEPENDENT

We aspire to nurture and empower our students into well-groomed, confident and successful Sports Management Professionals.

INDUSTRY

We lay a high degree of emphasis on building relations within the industry; practical training, internships and workshops help in collaborating with the sports and corporate world.

INTELLECTUAL

We pursue excellence by playing a proactive role in constantly stimulating our students’ intellect.

INSPIRED

We regularly provide challenging opportunities to motivate our students and broaden their horizons.

IDEAL

We aim to be recognized as a hub of excellence and strive towards building strong, serviceable and sustainable relationships within the industry.

INDIVIDUALISED

We incorporate meticulous and personalized evaluation with ongoing feedback, in order to ensure our courses are robust and progress driven.